AI Content Creator & Social Media Executive
About the role
AI Content Creator & Social Media Executive *Company:* TrackALL *Location:* Hubli, Karnataka *Job Type:* Full-time About TrackALL TrackALL is building AI-powered video intelligence that transforms existing CCTV cameras into intelligent systems that can detect, understand, and report what is happening in real time. Our AI-CAM technology can be used across manufacturing, retail, warehouses, logistics, construction, security and other industries for applications such as safety monitoring, production monitoring, object tracking, people counting, vehicle monitoring, fire/smoke detection, restricted-area monitoring and operational intelligence. We are looking for a *creative, AI-curious and hands-on content creator* who can turn these technologies and use cases into high-quality videos and social-media content. About the Role This is *not just a video editing job and not just a social media management job.* You will own the content creation process from *idea → concept → AI generation → editing → publishing → performance tracking*. You will create engaging AI-powered videos, Reels, YouTube Shorts, LinkedIn content and other digital content that helps people understand what TrackALL does and why AI-powered video intelligence matters. If you enjoy experimenting with AI tools, creating videos, understanding social-media trends and turning technical ideas into simple, engaging visual stories, this role is for you. What You Will Do *AI Video & Content Creation* * Create AI-generated videos for TrackALL's products, features, industries and use cases. * Use AI tools to generate realistic, cinematic and business-focused video content. * Convert product ideas and technical concepts into simple and engaging visual stories. * Create Reels, YouTube Shorts, promotional videos, product demonstrations and educational content. * Experiment with new AI video, image, voice and creative-generation tools. * Write prompts for AI image and video generation and continuously improve output quality. *Video Editing & Production* * Edit AI-generated footage into professional, engaging short-form videos. * Add hooks, subtitles, captions, motion graphics, transitions, sound effects, music and voiceovers. * Maintain high visual quality and consistent TrackALL branding. * Optimize videos for Instagram Reels, YouTube Shorts, LinkedIn and other platforms. * Create thumbnails and supporting visual creatives when required. *Social Media Management* * Manage TrackALL's social-media content across Instagram, LinkedIn, YouTube, Facebook and other relevant platforms. * Plan and maintain a consistent content calendar. * Upload and publish content correctly for each platform. * Write captions, hooks, titles, descriptions and hashtags. * Research trending formats, topics and content styles and adapt them appropriately for TrackALL. * Repurpose one content idea into multiple formats and platforms. *Content Strategy* * Continuously identify new video ideas around AI, CCTV, computer vision, workplace safety, manufacturing, logistics, retail and other industries. * Turn TrackALL features and real-world use cases into content people can easily understand. * Research competitors and successful AI/technology content. * Suggest new content formats, campaigns and creative concepts. * Help build TrackALL's visual identity and online presence. *Performance & Improvement* * Monitor views, reach, watch time, engagement, shares, saves and follower growth. * Understand which videos perform well and why. * Continuously improve hooks, storytelling, editing and content formats based on performance. * Maintain an organized library of videos, creatives, prompts and content assets. What We Are Looking For We are looking for *skill and creativity more than a specific degree.* You should have: * Strong interest in AI and emerging technology. * Basic understanding of Generative AI. * Good understanding of Instagram Reels and YouTube Shorts. * Basic-to-good video editing skills. * Good visual sense